Link Building

Link Building

Naturally building your quantity and quality of links

Link building is part of the off-page optimisation of your website, and is the process of getting other websites to link to you (this is often referred to as landing the links). There is an old debate on “content vs. links”, where some people believe that content is king, and that good content will get natural links. Others believe that links are king, and that if you have enough links you will always get a good ranking. The truth is, for a successful campaign you need good both good quality content, and good quality and quantity of links. If you have two similar websites with good content, the site with the better quantity and quality of links will always rank higher.

There are lots of techniques for building links to your site. The fastest way to build links to your site is through directory submissions, and there are lots of good quality free & paid directories. The best free directories are human edited, and although it may be a time consuming process to get listed on these directories, it is worthwhile for the benefits they provide. The best paid directories include Best of the Web and Yahoo, and your site can be listed on these directories for a fee providing it meets their requirements.

Elevator SEO uses natural link building methods and strategies, and all our links are submitted manually. Search engines will know if your site has been automatically submitted to 100’s of directories and you can be penalised for this if there is a sudden spike in the number of your inbound links.

Elevator SEO also provides article submission services, and many other marketing strategies for increasing the number of quality links to your site. Link building is a continuous process and should be a key part of your overall strategy. To find out more, contact Elevator to see how we can build a high quality and quantity of links to your site.

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